China Online Forecast
Posted in English Posts, Marketing Thought on Oct 4th, 2008
- In 2008, China’s number of Internet users, 216 million, only represents 16.2% of total population
- 595 million mobile users in 2008, 800 million mobile user in 2012
- 1.4 billion online advertising spending in 2008, 5 billion online advertising spending in 2012 (37% increase per year)
Source: eMarketer, Sept., 2008
However something inside my mind believes that the numbers are exaggerated.
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