Invisibility
Posted in English Posts, Marketing Thought, Quote on Mar 10th, 2009
Since the measure of a technology’s success is how invisible it becomes, the best long-term strategy is to develop products and services that can be ignored. (source)
Visibility – short term success – marketing
Invisibility – long term success – core value
The strategy you’re pursuing is visibility or invisibility?
If you’re a manger or founder, would you rather make yourself more invisible than visible within an organization?
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