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When companies start publicly supporting and promoting members of the media (IE FB and Twitter), there’s no way those reporters can be taken seriously anymore. They lose their credibility and no matter what they write, you have to question their objectivity. It’s akin to a reporter being paid by the company, because they are personally benefiting from these “suggestions.”

Paid reporters are essentially…flacks. – Sarah

 

這是在一則報導之後的留言,報導內容為: Facebook 將推出「站方推薦帳號讓你加入好友功能 (日後可能會發展成:推薦品牌帳號讓你加入好友)」。如果精明的人都在質疑這些 brand sponsored 帳號,那到底是哪類型的人在當 brand 的粉絲呢?

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